| Title | : | 24 Brand Mantras : Finding a Place in The Minds and Hearts of Consumers | | Author | : | Kapoor, Jagdeep | | Edition | : | 2nd Ed. | | Year of Pub. | : | 2009 | | Publisher | : | Sage Publication | | Place | : | New Delhi | | Pages | : | Ix, 103p. | | ISBN | : | 8178299437 | | Call No | : | WM 658.827 KAP | | Form | : | Book | | Language | : | English | | Accn No | : | BK005750 | | Subject | : | Brand ; Management ; Marketing ; Media |
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