Title:Advertising Basics : A Resource Guide for Beginners
Author:Vilanilam, J. V. ; Varghese, A. K.
Year of Pub.:2004
Publisher:Sage Publication
Place:New Delhi
Pages:Xi, 200p. 9780761998105
ISBN:0761998101
Call No:WM 659.1 VIL
Form:Book
Language:English
Accn No:BK005734
Subject:Advertising ; Management ; Media