| Title | : | Advertising Media Planning : A Brand Management Approach | | Author | : | Kelley, Larry D ; Sheehan, Kim Bartel ; Dobias, Lisa | | Year of Pub. | : | 2023 | | Publisher | : | Routledge | | Place | : | New York | | Pages | : | Ix, 301p. | | ISBN | : | 1032192151 | | Call No | : | WM 659.111 KEL | | Form | : | Book | | Language | : | English | | Accn No | : | BK009127 | | Subject | : | Advertising ; Brand ; Marketing ; Media |
|
|
|
|
|
