| Title | : | Advertising Media Planning | | Author | : | Sissors, Jack Z ; Baron, Roger B | | Edition | : | 7th Ed. | | Year of Pub. | : | 2010 | | Publisher | : | Tata McGraw-Hill Publishing Company Ltd. | | Place | : | New Delhi | | Pages | : | Xiv, 480p.; 9780071071017 | | ISBN | : | 0071071016 | | Call No | : | WM 659.1 SIS | | Form | : | Book | | Language | : | English | | Accn No | : | BK006548;BK006549;BK006550;BK006551;BK006552;
BK006553;BK006554;BK006555;BK006556;BK006557; |
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