| Title | : | Does the Advertising medium influence the consumer Perception of a brand, considering five brand : Coca Cola, Samsung, Airtel Lux and L'Oreal? | | Author | : | Prateeck, Shimona ; Puri, Rahul (Guide) | | Year | : | 2018 | | Category | : | Thesis | | Form | : | Book | | Language | : | English | | Accession Number | : | TH0677 | | Pages | : | 63p | | Subject | : | B r a n d ; D i s s e r t a t i o n ty | K y L.` |
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