Title:Events as Experiential Marketing Tools
Author:Bhatnagar, Ankit ; Chinchlikar, Chaitanya (Guide)
Year:2010
Category:Thesis
Form:Book
Language:English
Accession Number:TH0575
Pages:Misc.
Subject:Dissertation ; Event ; Marketinge)™Ďa°#Gupta, Surbhi ; Gupt