| Title | : | The Survey on whether online/digital Banner ads and Direct Mails lead to actual Purchase Behaviour or not | | Author | : | Kanrar, Sneha ; V, Meenakshi C (Guide) | | Year | : | 2017 | | Category | : | Thesis | | Form | : | Book | | Language | : | English | | Accession Number | : | TH0485 | | Pages | : | 22p. | | Subject | : | A d v e r t i s i n g ; D i s s e r t a t i o n ; e) Ái=®C |
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