| Title | : | Analyzing the Effectiveness of Televised Events over Non-Televised Events for Brands [Dissertation and Project Works] | | Author | : | Solanki, Sunil Kumar ; Anindita Shruti (Guide) | | Year | : | 2010 | | Category | : | DAPR | | Form | : | Book | | Language | : | English | | Accession Number | : | TH0017 | | Pages | : | 55p. | | Subject | : | Brand ; Dissertation ; MBA ; Project Report ; Television Channels |
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